Ariel: Grey t-shirt

Grey Sabbath or Ariel

Advertising Agency: Saatchi & Saatchi, Budapest, Hungary
Creative Director: János Debreceni

October, 2006


whitespace's picture
1953 pencils

So these will bleach your shirts till they discolour?

cheok's picture
32 pencils

i think it means either u use ariel, or u get a bleached t-shirt.

theassailante's picture
234 pencils

use ariel so that the colours of your clothes dont fade.

popdistortion's picture
1592 pencils

Not extremely original but still nice. Would be great if placed in a concert.

Boony wants a beer's picture
Boony wants a beer
380 pencils

Yeah in a concert context would be pretty cool. Would have to be a fairly tight crop to avoid losing the name but that extra bit of art direction would really help I think.

Mtl Dave's picture
Mtl Dave
274 pencils

I like it very much.

ellty's picture
14 pencils

Like that one.
But it´s true maybe a little claim could make the messege more clear for those who don´t understand...

Guest's picture

"Would be great if placed in a concert." : I don't understund! Why! The whole idea is: Use Ariel Color or (in Hungarian: vagy) your clothes will be faded. That's all!
Needn't any other content or design element! It's GREAT!!!

Guest's picture

Goood Idea, but bad art direction.

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