Ariel: Corduroy

Turns mud back into corduroy.

Advertising Agency: Del Campo Nazca Saatchi & Saatchi, Buenos Aires, Argentina
Executive Creative Directors: Gastón Bigio, Jonathan Gurvit (Head of Art)
Creative Directors: Jorge Ponce Betti
Copywriter: Jorge Ponce Betti
Art Director: Gabriel Huici
Photographer: Matías Posti
Account Supervisors: Andrea Díquez, Enrique Vera Vionnet
Advertiser's Supervisor: Erika Herrero
Digital Retoucher: Pablo Romanos
Agency Producer: Luli Dragan

May 2007


spacecadetglow's picture
247 pencils

is ariel a stain remover? if so, i like this.

Edsard's picture
156 pencils

Fucking lovely.

slim's picture
1047 pencils

Excellent work. Will do well.

4 CDs though?

kaceres's picture
235 pencils

por favor, si el aviso es pautado en latinoamérica, ¿porque no lo ponen en español?

o es un trucho?, personalidad muchachos.


juliangray's picture
987 pencils

It doesnt matter that you want to feel like a pseudo revolucionary, wheter you like it or not, this a english spoken website.

Whats the point of making a comment that most people wont be able to read? Do you feel more important by doing so?

Del Campo doesnt need to feel more important trough their spoken language, they do it trough their ads.

slim's picture
1047 pencils

Ads OF THE WORLD. People can post in whatever language they want. Just because you don't speak spanish (the world's 3rd most spoken language), that's no reason to get pissed off at those who do. Especially when your own grasp of english is questionable.

What the Hell's picture
What the Hell
114 pencils

very nice work.

fractalrene's picture
1504 pencils

Lovely. I've been following the Ariel ads from some two years ago, and they get better everytime. Simple, funny, universal codes... that's a killer.

A. J. SMITH's picture
2824 pencils

Don't blow my bone, when up against the Snickers and the stain remover these pale in comparisson.

It's only an ad.

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