Ariel Color & Style: Abaya Green

Unstoppable color

Advertising Agency: Saatchi & Saatchi, Dubai, UAE
Executive Creative Director: Sion Scott-Wilson
Copywriter: Bianca De Silva
Account Supervisor: Heidi Afifi
Art Director: Christopher Jones
Photographer: Dave Kennedy
Additional Credits: Ahmed Kunamed, Uthaman Chamandi, Mindy Tulsi

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15 comments

sambuca's picture
sambuca
1066 pencils

what do they mean with "unstoppable"?

and what happened to her index finger?

Hadrons's picture
Hadrons
5743 pencils

suppose they relates to "green" but i understand your point...

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

MicheleVirgilio's picture
MicheleVirgilio
2617 pencils

hmm there is something that i don't like in this ad...

vote4pedro's picture
vote4pedro
4601 pencils

Maybe there's a cultural aspect to this that I'm not getting. But as face value, there's no idea to speak of.

kleenex's picture
kleenex
29454 pencils

no no no.....

fadirahhal's picture
fadirahhal
235 pencils

Sad 4 S&S Dubai

penline's picture
penline
58 pencils

got the idea, mean that even you're wearing black on top, the color what you're wearing underneath is still visible (Unstoppable color) isn't it?

penline's picture
penline
58 pencils

Good job! S&S Dubai

clearsky1989's picture
clearsky1989
429 pencils

got the idea. didn't the gist

hoozn's picture
hoozn
353 pencils

Dont get it. Dont like it. Would hit it.

who cares? ima play some tunes instead http://www.mixcloud.com/hoozn/

charithco's picture
charithco
177 pencils

hmm nice try but didn't work out.

"Art is my life's satisfaction"

Lazarus's picture
Lazarus
1502 pencils

Terrible.

Nike Diesel's picture
Nike Diesel
13389 pencils

Might be too subtle for the average consumer.

vote4pedro's picture
vote4pedro
4601 pencils

I think the problem is it doesn't look like the color is shining through the fabric. It looks like it's on top of the fabric.

Nike Diesel's picture
Nike Diesel
13389 pencils

My thoughts exactly!
The fabric might even be mistaken for some kind of pearlescent'ish material.
The concept is good but it's not clear to read from the visual.

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