Ariel: Cake
There's always a stain waiting to happen
Ariel
Advertising Agency: BBR Saatchi & Saatchi, Tel Aviv, Israel
Chief Creative Officer: Yoram Levi
Creative Director: Eran Nir
Creatives: Aia Bechor, Noam Laist
Producers: Odelia Nachmias, Alon Shmoelof
Account Supervisor: Inbal Rov
Account Executive: Noa Sharf
VP Planning: David Kosmin
Senior Planner: Guy Gordon
Animation Studio: OMG
Photographer: Yoram Aschheim
Photoshop: Eyal Orlee

8 Comments
good.
"If you are irritated by every rub, how will you be polished?"
— Rumi
a great addition to the coffee ad, making it a very good campaign.
This shape works with the coffee ad, but not with a cake.
nothing better than the previous campaign.
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cakes can be of that shape so can stains..bah!
Yeah I know, but when a coffee cup has that shape, you can't drink it without spilling, its impossible, but you CAN eat a cake shaped like that without spilling. Comprende?
You can have your cake and spill it. Most berry cakes leave stains behind. Good campaign.
Amazing! I like those adds! Why ain't they in my sub?
//usevertising v.s badvertising//
C'est une question de vie ou de mort.