Ariel: Brandy
Advertising Agency: Del Campo Saatchi & Saatchi, Buenos Aires, Argentina
Executive Creative Director: Mariano Serkin, Maxi Itzcoff
Creative Directors: Mercedes Tiagonce, Mariela Simirgiotis
Art Director: Celeste Dalairac
Copywriter: Juan Rezzonico
Retouch: Pablo Romanos



21 Comments
Forced to death
what is NDY?
www.pindaro.info
Yup. Hate it when I drop NDY on me.
it will get brandy out of your bra.
so saatchi does some good detergent ads and now we have to see a new one every other day. Laundry detergent is the new wonderbra. hooray.
this is SO bad
Worst strategy I've seen in years.
www.storytellerscreative.com
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Do you think you can do better? can I see your book?
"R-U stupid, With that STUPID comment, Now we have 2 STUPID things, the ad and the comment"...once again
GiBo
nice campaign. Me capito.
http://www.mixcloud.com/miko1aj/
The thing that bugs the hell out of me is the "Removes the NDY/ING" part of the copy. It might almost be better if it just said "removes the dressing from the dress" but that would be so see/say it would be seem like 2nd year student work. It seems like a good idea that the copy just totally f***** up.
this is nice!
but if you had brandy with only your bra on, then probably you should use ariel to remove the se out of men.
i love this comment:
Do you think you can do better? can I see your book?
if you can't do better than this campaign you're in serious trouble.
CUANTOS ARGENTOS OPINANDOOOO.
ESTO ES MAAAAALO>
MEJORES LAS DE BIGGIO.
;)
peor que un aviso argentino malo en ingles,
es caretas argentinos opinando en ingles.
malisima campaña!
hmmmmmmm... brandy on her bra... someone is getting kinky at night!
Well,i just think that the concept cud be made mo betta by changin the punching line cos it making no sense.in other words, its not indicative.
I dare you to make ONE more example for this campaing. It's incredibly forced...
no te hacés una idea de lo que me costó entenderlo, igual no da pa tanto palo al pedo. Está buena.
otro ejemplo: chorizoquesito
me gusta.
www.labomboneracriativa.blogspot.com
ad for ad people. and those who love to sit and try to figue out ads they don't get.
to be honest, i only got it in the thumbs. as a full size print ad? no way