Ariel: Attack, 1
Be prepared with Ariel.
Advertising Agency: Saatchi & Saatchi Guangzhou, China
Executive Creative Director: Ng Fan
Creative Director: Wendy Chan
Art Directors: Ng Fan, Liu Zhong Quing, Ye Zhi Guang
Copywriter: Au Kin Cheong
13 Comments
Good, very, very good campaing.
regards,
Don
I know that it´s not easy to think ads for laundry detergent.
but people still founding ways to communicate it.
I like this campaign
Esta es la única que funciona para mí, el cangrejo es difícil de comer y representa una verdadera batalla. Bien por la campaña en general. Felicidades!
gold!!!
Good God! Who eats live crab?
La única que funciona? Chale con el Mr perfeccionista.
La verdad todas funcionan a la perfección y el arte está excelente
i really enjoy that!!!! awesomeeeeeeeeeeeeee
This is the best composition from set.
Alexander Bickov - Freelance web designer | Twitter | Facebook | Creative ideas
Agree
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~ Quite obviously, I have gathered no moss ! ~
Absolutely great visuals.
However all it says is; food gets you dirty. Same as 60 years ago.
Therefore ‘be prepared’ is a bad line. We have spend half a century getting to know detergents.
It can’t get any cleaner than clean.
Maybe they should have connected it with heavy duty laundry. Where clean is not a certainty and you can talk about the secrets of modern technology behind your success. Like washing on a cold temperature.
the burger one is too exaggerated & this one is confusing coz the plate is on the table & how can we be prepared...
but i like this http://adsoftheworld.com/media/print/skip_washing_powder_stain_reversa...
wow
baap work
nice campaign
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