Arçelik Wide Refrigerator: Raspberry

Wide refrigerator by Arçelik.
84 centimeters exactly.

Advertising Agency: Y&R Reklamevi, Istanbul, Turkey
Executive Creative Director: Ozan Varışlı
Creative Director: Utku Gürtunca
Copywriter: Ömer Onsun
Art Director: Erhan Dursun
Photographer / Retoucher: İlkay Muratoğlu
Client Director: Burçin Yavuzarslan

24 comments

SoCH_TO's picture
SoCH_TO
955 pencils

Nice Execution I like it !!!

Live with Passion

four4eys's picture
four4eys
18 pencils

fikir hırsızlğı resmen

Guest's picture
Guest

Neye istinaden ?
Örneğin nerede bizde görebilirmiyiz..

bobby666's picture
bobby666
1460 pencils

great work guys. good campaign.

CUTIEPIE's picture
CUTIEPIE
347 pencils

Very good! clever :)

himanshu prabhakar's picture
himanshu prabhakar
471 pencils

Awesome!!

Himanshu Prabhakar

Phil Lestino's picture
Phil Lestino
1682 pencils

The fridge name.... is it pronounced "arse-lick"?

Guest's picture
Guest

Of course not. Its "Are - che - lick" I think.

You know, some common words in your language may sound like curses in other languages, there is no need to be rude.

Crystal Clear's picture
Crystal Clear
83 pencils

no need to be touchy :)

Ed Rapport's picture
Ed Rapport
724 pencils

blown away again.. brilliant execution.

Guest's picture
Guest

clever

tanvir raju's picture
tanvir raju
56 pencils

Umm...............it it was suppose be made a BIG tomato or a strawberry or whatever.!..THEN .why the whole on the top..?.it could have a proper tomato or bla bla whAtever shape they wanted to make! otherwise ok...

Tanvir Hassan

Guest's picture
Guest

good execution

alexander_bickov's picture
alexander_bickov
3279 pencils

Fantastic idea

Guest's picture
Guest

fikir hırsızlığı derken neyi kastettin açıklar mısın merak ettim?

Mistiko's picture
Mistiko
68 pencils

Nice!!!

Guest's picture
Guest

Tanvir - it's a raspberry...

Guest's picture
Guest

done before by sharp..

AssassinX's picture
AssassinX
1329 pencils

Clever idea.

divs2's picture
divs2
16 pencils

Nice ad.

L. Wiesen's picture
L. Wiesen
258 pencils

You applied the statute limitations?....Done before...

Guest's picture
Guest

i love it!!it is an exellent ad!!

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