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Biscuit

Agency: 
Published/Aired: 
December 2008
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12
Description: 
Advertising Agency: Grey, Hong Kong
Executive Creative Director: Keith Ho
Creative Directors: Brian Ma
Art Director: Brian Ma, Leo Yeung
Copywriter: Alfred Wong, Tony Chan
Photographer: Anton Digital Art Ltd

Comments (19)

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sunjayv's picture
sunjayv
76 Activity Scores

snakes have fangs not teeth!...and the python has none...er..maybe.a toothbrush swallowing food items stuck in teeth may be a good concept but what lacks here is a direct understandable communication with the end-user. Means ...guess 90%..end-users do not like snakes!...further means a negative impact. Furthermore, it should be the 'CLEANING' function which needs to be highlighted and not the 'EATING' or SWALLOWING' function of the toothbrush. Apart from all this, good software skills though!

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