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Earth vs Sun

Published/Aired: 
July 2009
Description: 

Print advertisment created by Creativeland Asia, India for Appy Fizz, within the category: Non-Alcoholic Drinks.

Advertising Agency: Creativeland Asia, Mumbai, India
Executive Creative Directors: Sajan Raj Kurup
Creative Directors: Anu Joseph
Copywriters: Sajan Raj Kurup
Art Director: Payal Juthani
Illustrator: Lokesh Karekar
Account Supervisor: Jay Gala

Comments (15)

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Highest Rated

Guest's picture
Guest

Buy Appy Fizz, get free ice-maker. Put ice-maker in fridge to make ice. Get fridge to release CFC's. End up doing more harm than good. Great ad... NOT!

Guest's picture
Guest

Somehow I got stucked and thought to my self "WTF".

Congrats to the illustrator, the only winner.

Disco Munky's picture
Disco Munky
Activity Score 3890

Plain stupid

Doin' it for the points

Guest's picture
Guest

Buy Appy Fizz, get free ice-maker. Put ice-maker in fridge to make ice. Get fridge to release CFC's. End up doing more harm than good. Great ad... NOT!

CurryJ's picture
CurryJ
Activity Score 955

Ohhhh...wordplay! How original

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I think; therefore I am

valayamadvertising's picture
valayamadvertising
Activity Score 244

may be ad is good but fizzes selling point does not match with the social message - "Chill " is the word that matches
www.valayam.com

Notorious's picture
Notorious
Activity Score 666

I still don't get it
what's this ad about..

outsmart me, if you can

HappyHour's picture
HappyHour
Activity Score 2381

illustrations are good enough to make me want to read the copy but after this whole campaign i'm still left empty, yearning, wondering, "what the fuck is appy fizz?"

Guest's picture
Guest

is it just me or does this campaign make no logical sense at all??
Make ice in a freezer using, "electricity" produced using most probably fossil fuels considering that India barely has any nuclear reactors. So basically this campaign is asking people to add to global warming...isn't it??

But great illustrations

just write's picture
just write
Activity Score 653

wordplay isnt so creative anymore....

CurryJ's picture
CurryJ
Activity Score 955

Well, Notorious....to answer your question. Appy Fizz is an apple drink from India. Always supposed to be served chilled. Hope this helps. :)

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I think; therefore I am

Guest's picture
Guest

nice art but pointless. rather bizarre i would say. whats the claim?

Guest's picture
Guest

Nice ads....art is lovely.... Very different from rest.

Guest's picture
Guest

Nice ads....art is lovely.... Very different from rest.

Guest's picture
Guest

this bottle looks like containing mobile oil rather than some drink.
thats it

Guest's picture
Guest

"Now that depends on whether you have or not our free icemaker." Poor grammar.

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