AOS Detergent Powder: Shirt

Intelligent stain detection

Advertising Agency: Ogilvy&Mather, Moscow, Russia
Creative Director: Robin Weeks
Heads of Creative Group: Anna Paralyush, Danila Khodashinskiy
Art Director: Danila Khodashinskiy
Copywriter: Anna Paralyush
Photographer: Evgeny Raydugin
Published: April 2013

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9 comments

morse's picture
morse
16013 pencils

This mainly works for designers who know what the registration marks and color chips mean.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

ademakyol's picture
ademakyol
138 pencils

you are true

Her kötü reklamın arkasında çöpe gitmiş güzel bir fikir vardır.

eins-eins-null's picture
eins-eins-null
882 pencils

absolutely right. an ad not even for awards - only for this website.

pierrelastname's picture
pierrelastname
2869 pencils

agreed

kleenex's picture
kleenex
29454 pencils

nothing special at all.

certaintly's picture
certaintly
4060 pencils

hmmm. there;s something here. stains cant hide. but it's not quite there

mmackinven's picture
mmackinven
1602 pencils

So does this stuff only detect stains? What does it do with them afterwards?

jackblack's picture
jackblack
2261 pencils

I definitely think housewives will understand this. Yep, me thinks so.

baliais's picture
baliais
2559 pencils

Trying to be smart

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