Answer: Fairies

The ideal world does not exists, the ideal insurance, does.

Advertising Agency: Dialogo Publicidad, Argentina
Creative Director: Daniel Reynoso
Art Director: Mariano Haefeli
Copywriter: Daniel Alfieri
Photographer: Matias Posti
Published: May 2009

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20 comments

Guest's picture
Guest

shyte photoshop job.

Guest's picture
Guest

The unicorn keyed the door?

Guest's picture
Guest

esto no pasa, esto si, gastadisimo recurso!!!!!

Guest's picture
Guest

Exist, with no S.
A little bit random, or? It works for insurances, for bananas or for chewing gum.

SoCH_TO's picture
SoCH_TO
953 pencils

nice art work

Live with Passion

Guest's picture
Guest

Great look for both ads, but the grammar has issues.
"exists" should be singular, no 's'.

Guest's picture
Guest

didn't understand the ad..can someone tell me?

Ad_Man's picture
Ad_Man
828 pencils

does not exist. no s.

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

Guest's picture
Guest

the ad looks good..but i can't understand it. Can someone explain it to me..

Guest's picture
Guest

What? In an ideal world, a bunch of hot nymphet fairies would distract you while their pet unicorn scratches your car. What are you smoking?

CurryJ's picture
CurryJ
955 pencils

the ideal idea exists for an insurance company....but this is not it.

================================================
I think; therefore I am

Guest's picture
Guest

nice photography, the retouching is bad tough

everartz's picture
everartz
7611 pencils

the art is really beautiful in this ad.. better than cupid

| Everartz |

partially_impartial's picture
partially_impartial
91 pencils

Exactly WHO'S idea of an ideal world is fairies and unicorns? I'm thinking more like....no more wars or poverty and suffering etc... It's a bit disconnected.

thesanake's picture
thesanake
88 pencils

Yeah, 'ideal' here doesn't match well with what is seen. Even though, the other one with cupidon is better...

Guest's picture
Guest

I think they're trying to say that the ideal world you imagine, a very oniric world, does not exist. Wich means that even then, even when you're there, shit will happen to your car.

They failed delivering that idea. But keep trying!

Guest's picture
Guest

the idea is mediocre, and the art should have made it kind of funny or impressive but it's a complete fail

just write's picture
just write
653 pencils

The idea is great. but it's not unique.. I mean i can say... The ideal world does not exists, the ideal wine, does... isn't it...

advocate's picture
advocate
268 pencils

done this 5 years ago with hyundai stafe..

clayology com's picture
clayology com
247 pencils

The idea is quite cute....and for insurance..it sounds more like..'dont worry...we're there!'..Nice!

Ads u create needs Attention!! http://www.claycardstudio.com

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