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Pelvis

Agency: 
Published/Aired: 
September 2010
Description: 

Osteoporosis causes 1.6 million hip fractures every year.

Advertising Agency: BBDO Guerrero/ Proximity Philippines
Chief Creative Officer: David Guerrero
Executive Creative Directors: Tin Sanchez, Brandie Tan
Head of Art: Paul Anderson
Art Directors: Dennis Nierra, Brandie Tan
Copywriters: Meggy De Guzman, David Guerrero, Tin Sanchez
Producer: Al Salvador
Photographers: Paolo Gripo, Abet Bagay
Retoucher: Manny Vailoces
Illustrator: Cherrelle Consulta
Account managers: Francine Kahn-Gonzalez, Cindy Evangelista, Iking Uy

Comments (11)

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Highest Rated

estgene12's picture
estgene12
Activity Score 8

THUMBS UP

Anonymous Author's picture
Anonymous Author
Activity Score 1541

Wonderful hyperbolic imagery for effect: I wince on behalf of anyone whose pelvis has 'fractured' like this.

Write a wise saying and your name will live forever – Anonymous.

http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth

paumarques's picture
paumarques
Activity Score 1312

espectacular campanya. felicitats!

Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com

pierrelastname's picture
pierrelastname
Activity Score 2869

BEAUTIFUL BUT DONE!

Guest's picture
Guest

then send a link

thedesignaddict's picture
thedesignaddict
Activity Score 5403

Link please.

thedesignaddict's picture
thedesignaddict
Activity Score 5403

Excellent job.

quokkies's picture
quokkies
Activity Score 253

Good photoshop. A good series, good creative insight. I think this campaign easy to sale product

Guest's picture
Guest

I like the execution and visual. Good photography, etc. But the idea/concept lacks any creative insight.

Dzsoi's picture
Dzsoi
Activity Score 8114

Bone is as fragile as glass? Wow, what an original thought... That said, this can totally work.

Zeus's picture
Zeus
Activity Score 906

√√√√√√√√√√√√√√√√√√√√

estgene12's picture
estgene12
Activity Score 8

THUMBS UP

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