Animal Planet: Elephants

Authentic wildlife documentaries.

Advertising Agency: DDB Germany / Duesseldorf
Creative Directors: Alexander Reiss
Art Directors: Alexander Reiss, Michael Kittel
Copywriter: Heiko Freyland
Illustrator: Stefan Kranefeld
Published: May 2008

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16 comments

Mukesh's picture
Mukesh
202 pencils

Quite unauthentic !!!

Mukesh Lekhwani

salamandos's picture
salamandos
1947 pencils

I don't really like the execution of the elephant and the bear one. The other two are nicer.
Overall nice idea..

vaikunta's picture
vaikunta
64 pencils

Why so bad photoshop? DDb should be great!

dico's picture
dico
332 pencils

Very vad execution! PLEASE!!!

Sascha182's picture
Sascha182
7 pencils

great idea. love it! execution could be better though...

Crisp One's picture
Crisp One
2007 pencils

yes very different approach to the "Realism" idea

manish_parsodkar's picture
manish_parsodkar
64 pencils

but if you have camera with zoom, you don't need to go that close for authenticity.
You can shoot it from distance.....& you are loosing 1 elephant also..... Ha Ha

manish parsodkar
visualizer
dubai

manish parsodkar
Art Director
dubai

LeeMoh's picture
LeeMoh
424 pencils

It’s not just about being close. It’s about “pure natural reality without human intervention.”

Plus, I would prefer to miss an elephant rather than accepting elephants’ Star-War fabrication.

Nice idea

CharlieR's picture
CharlieR
92 pencils

nice campaign, cool idea. execution rather medium, especially on the elephants. the penguins work best.

piet miller's picture
piet miller
58 pencils

An insult to cameramen.

Sheesh's picture
Sheesh
14 pencils

Miller I bet your a client :) its a great idea

anand_rohit85's picture
anand_rohit85
29 pencils

nyc idea...it made me smile
Keep Rocking!!

The elevator to success is out of order. You'll have to use the stairs... one step at a time.

manu adithya's picture
manu adithya
82 pencils

i like it, good idea..

Maui's picture
Maui
58 pencils

uf!!

walkingbuddha's picture
walkingbuddha
188 pencils
efox5's picture
efox5
85 pencils

Fake, but very good idea.

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