Animal Care and Control of New York City: Mug shots, 1
The ads depict shelter pets that have been rescued and is in need of a good home. The ads stress that these animals are victims of circumstance and not abuse. Their only crime is wanting a place to call home.
Advertising Agency: Unit7, USA
Chief Creative Officer: Joe Cupani
Executive Creative Director: Jeff Harris
Group CD / Art Director: Mickey Paxton
Creative Director / Writer: Steven Capp
Junior Art Director: David Mickle
Agency Executive Producer: Janet McKenna
Via: bestadsontv
1 comment
I think these ads are pretty copy weak, I like the idea but I don't even think they need copy, of course animals don't commit crimes.
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