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To be noticed, 2

Agency: 
Published/Aired: 
June 2010
Description: 

What a biker has to do to be noticed?

Advertising Agency: Ogilvy & Mather Milan, Italy
Executive Creative Director: Roberto Greco
Client Creative Directors: Giordano Curreri, Marco Geranzani
Art Directors: Pierpaolo Marconcini, Giordano Curreri
Copywriters: Raffaele Gobbo, Marco Geranzani
Illustrator: Nicolas Lesaffre

Comments (11)

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Highest Rated

han1987's picture
han1987
Activity Score 13

A bit too much to be honest. There are other ways bikers can be noticed. I would like something like flying from one building roof to another.

Find boat transport services on the UK #1 transport marketplace.

Hibon's picture
Hibon
Activity Score 3736

Simple ideas are the best !

Jaap Grolleman's picture
Jaap Grolleman
Activity Score 6992

Not really, I think the ad is not bad at getting the message across. It's just bad at doing that convincingly.

tirthomitro's picture
tirthomitro
Activity Score 2758

hey, cool illustration man...

they showed me a picture & i laughed
dignity has never been photographed

Guest's picture
Guest

Non basta una bella illustrazione.
Poor idea.

fotdot's picture
fotdot
Activity Score 673

A little forced.

shahidali's picture
shahidali
Activity Score 4069

imposing rather than attractive!

shahid

elyoshiro's picture
elyoshiro
Activity Score 546

Creo que le faltó a la idea

Guest's picture
Guest

At first glance it looks like a photograph. Nice illo: eye catching.

gbl's picture
gbl
Activity Score 451

Ogilvy? God, this is bad, really bad. First idea.

Guest's picture
Guest

At first look it seems that the biker is somewhere in air. I also think the message is not present in the illustration clear enough. What a biker has to do to be noticed? Eat an wonderland cookie?

han1987's picture
han1987
Activity Score 13

A bit too much to be honest. There are other ways bikers can be noticed. I would like something like flying from one building roof to another.

Find boat transport services on the UK #1 transport marketplace.

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