ANCMA (Associazione Nazionale Cicli Motocicli Accessori): To be noticed, 1

What a biker has to do to be noticed?

Advertising Agency: Ogilvy & Mather Milan, Italy
Executive Creative Director: Roberto Greco
Client Creative Directors: Giordano Curreri, Marco Geranzani
Art Directors: Pierpaolo Marconcini, Giordano Curreri
Copywriters: Raffaele Gobbo, Marco Geranzani
Illustrator: Nicolas Lesaffre
Published: June 2010