Anchieta School: Rich
When you run out of pencil, you run out of education.
Donate school supplies and help poor children.
Advertising Agency: Escala Comunication and Marketing, Brazil
Creative Director: Eduardo Axelrud
Art Directors: Marcelo Peresin, Pedro Perurena, Gabriel Costa
Copywriters: Eduardo Axelrud, Diego Wortmann, Gabriel Not
Photographer: Raul Krebs
Published: October 2007