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Anchieta School: Plague

Anchieta School: Plague
Your rating: None Average: 3.1 (14 votes)

When you run out of pencil, you run out of education.
Donate school supplies and help poor children.

Advertising Agency: Escala Comunication and Marketing, Brazil
Creative Director: Eduardo Axelrud
Art Directors: Marcelo Peresin, Pedro Perurena, Gabriel Costa
Copywriters: Eduardo Axelrud, Diego Wortmann, Gabriel Not
Photographer: Raul Krebs
Published: October 2007

12 Comments

sumsum's picture 619 pencils
sumsum | Fri, 2008-03-14 06:10

soooo forced! i thought this kind of insight is forbidden since...

Have Heart's picture 922 pencils
Have Heart | Fri, 2008-03-14 06:50

Smart.

LisAD's picture 448 pencils
LisAD | Fri, 2008-03-14 07:47

I think the concept has potential, but the execution is rather poor.

"the art director says: whatever I say"

Margaret Gay's picture 144 pencils
Margaret Gay | Fri, 2008-03-14 09:30

wasn't it locusts

copywriter.txt's picture 832 pencils
copywriter.txt | Fri, 2008-03-14 09:49

Grasshopper.

Jet Propulsion Lab's picture 10715 pencils
Jet Propulsion Lab | Fri, 2008-03-14 15:25

Locusts.

miko1aj's picture 2712 pencils
miko1aj | Sat, 2008-03-15 19:24

depends on translation. Maybe in portugese it's grasshoppers.

http://www.mixcloud.com/miko1aj/

kbaudelaire's picture 54 pencils
kbaudelaire | Fri, 2008-03-14 09:55

JAJAJAJAJAJAJAJA its so awesome!!

::: kbaudelaire

Thinking's picture 30 pencils
Thinking | Fri, 2008-03-14 10:11

Like the idea and headlines...the art direction is just bad.

oscarpola's picture 470 pencils
oscarpola | Sat, 2008-03-15 11:33

Laaaaaame

oscarpola's picture 470 pencils
oscarpola | Sat, 2008-03-15 11:34

Lame concept and bad art direction if you ask me

gmint7's picture 2679 pencils
gmint7 | Mon, 2008-03-17 23:33

:::J:::

no pencil, no education for you?

copy is kinda retarded...

:::J:::

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