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ANCAP: Pole

ANCAP: Pole
Your rating: None Average: 6.7 (15 votes)

Beware of cars with less than four stars. ancap.com.au
Crash testing for safety.

ANCAP is The Australasian New Car Assessment Program

Advertising Agency: Marmalade, Melbourne, Australia
Creative Director: Neil Mallet
Art Director: Tim Forte
Copywriter: Dan Forrestal
Illustrator: Ashley Bird
Photographer: Chris von Menge
Retouching: Imagenation
Published: June 2008

Comments

0nurb's picture 631 pencils
0nurb | Sat, 2008-07-19 16:09

lol.
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OUTFIT's picture 44 pencils
OUTFIT | Sat, 2008-07-19 16:10

Ha!

Mezooo's picture 170 pencils
Mezooo | Sat, 2008-07-19 17:26

very nice ideas!!

like all three, but this one is the best!

sonucoues2002's picture 790 pencils
sonucoues2002 | Sun, 2008-07-20 00:57

gud idea and nicely executed

Frits Harkema's picture 713 pencils
Frits Harkema | Sun, 2008-07-20 10:32

Ah! So you think it's ok to have crash test dummies in an ad again? I don't think so. At least for another 10 years they are out of bounds.

MikeTV's picture 81 pencils
MikeTV | Mon, 2008-07-21 03:35

I think the campaign looks awesome. Not only has it been executed well it's a strong idea. As for your remark; 'is it ok to have crash test dummies in an ad again?' Sure when the product is about crash test dummies, that's what they do.

PicBloom's picture 36 pencils
PicBloom | Sun, 2008-07-20 10:50

I love it!

Timely Quality Modern Designs.

funky_frogii's picture 2142 pencils
funky_frogii | Sun, 2008-07-20 11:28

ha ha ha ha ha..love it

love anything creative
http://addot.blogspot.com/

Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com

Mr. Positive's picture 178 pencils
Mr. Positive | Sun, 2008-07-20 17:50

funny idea and it looks great

floydeepurple's picture 349 pencils
floydeepurple | Mon, 2008-07-21 01:05

This campaign arouses strong feeling of jealousy...cool campaign guys...

gnose's picture 16 pencils
gnose | Mon, 2008-07-21 17:08

These are great! This one is by far my favorite.

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