Amway Thailand: Shine like new

Advertising Agency: Y&R Bangkok, Thailand
Creative Director: Trong Tantivejakul
Art Director: Nares Limapornvanich
Copywriters: Jittra Thiutipsakul, Denchai Kererug
Retouch: Presto
Photographer: Boonsunh Chalard
Published: December 2008

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44 comments

Guest's picture
Guest

took me a while but it's nice.

JxCx138's picture
JxCx138
152 pencils

THAT'S FANTASTIC!!!!!!!

Hell yeahhhhhhhhhh!

Hell yeah!!

sakibafridi's picture
sakibafridi
167 pencils

Nice. Tried flipping the car horizontally? Might be a better read.

brain123's picture
brain123
830 pencils

Yeah, totally.

Ad_Man's picture
Ad_Man
828 pencils

nice one, dude...

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

Guest's picture
Guest

Yah good one!! that's a stupid call, it's better the way it is.

ORISHAS76's picture
ORISHAS76
344 pencils

BUENO!!!

Zeus's picture
Zeus
912 pencils

this is VW ad or Amway???

DGCS's picture
DGCS
410 pencils

Great!

Mezooo's picture
Mezooo
174 pencils

nice ad...

agree with sakibafridi ...flipping could be better (old side left, new side right)

could also work with ford gt ;)

Guest's picture
Guest

i don't get it - please explain!

ivan's picture
ivan

One side is an old style bug, the other side is a new style bug.
http://www.ltv-vwc.org.uk/wheelspin/ws_sept_2000/roy_wilson_old-new_be...

Ivan Raszl, admin of AotW

rebelscum's picture
rebelscum
2114 pencils

Very very very old idea.

____________________________________________________________

"I saw a subliminal ad executive once, but only for a second." - The Wright
www.ryanfox.ca

____________________________________________________________

I have thousands of pencils and $1.50 so I'm off to Starbucks

Ed Mintone's picture
Ed Mintone
585 pencils

Took a look at your work... nothing new there sunshine.

Guest's picture
Guest

Who the fuck do you think you ARE??? "Took a look at you work..." sheeesh! What a joke this guy is.

Guest's picture
Guest

and what a joke you are, dude

rebelscum's picture
rebelscum
2114 pencils

Aw thanks cuddles.

I'll work on that.

Suggest you do the same.

But then again Y&R is responsible for putting KFC on the Space Shuttle, so I'm not exactly holding my breath.

Incidentally, when did "Sunshine" become the new douchey insult? The least you could do is call me an asshole or something.

____________________________________________________________

"I saw a subliminal ad executive once, but only for a second." - The Wright
www.ryanfox.ca

____________________________________________________________

I have thousands of pencils and $1.50 so I'm off to Starbucks

Guest's picture
Guest

Rebelscum sucks the big bad work cock... hahah

rebelscum's picture
rebelscum
2114 pencils

THAT'S BETTER!

____________________________________________________________

"I saw a subliminal ad executive once, but only for a second." - The Wright
www.ryanfox.ca

____________________________________________________________

I have thousands of pencils and $1.50 so I'm off to Starbucks

Guest's picture
Guest

Hate to say, your art direction is as old as your ideas.

Guest's picture
Guest

Hate to say, your art direction is as old as your ideas.

Guest's picture
Guest

Oh, come on!! This is so old, BP did the same thing for their car wash... GET A CLUE PEOPLE!!!

Guest's picture
Guest

I SO prefer this one to the BP car wash ad, biaatch!!

rebelscum's picture
rebelscum
2114 pencils

There's another one kicking around I'm thinking of, also for car wax, but the car was shot on a 3/4 angle and instead of a Beetle, it's like an old Trans Am or something. Can't reference it...mighta been a spec piece.

It is too bad, 'cuz it's such a nice looking ad. No where near as clever as this: http://adsoftheworld.com/media/print/scj_rally_car_wax_helicopter but still a cool idea. Shame.

____________________________________________________________

"I saw a subliminal ad executive once, but only for a second." - The Wright
www.ryanfox.ca

____________________________________________________________

I have thousands of pencils and $1.50 so I'm off to Starbucks

peter_alistair's picture
peter_alistair
16 pencils

not very quick, not hard-hitting but it works, once you get there.
but yeah, it has been done.

Guest's picture
Guest

First thought and freeze.

Guest's picture
Guest

EH EH, BIG BLOOPER, NOBODY WAX THE WINDOWS, NOBODY WAX THE WINDOWS, NOBODY WAX THE WINDOWS!!!!!!

Ad Fanatic who hate Rip-Offs...'s picture
Ad Fanatic who ...
58 pencils

Nobody wax the windows!

Guest's picture
Guest

Great job. Only thing i would change is a better picture of the bottle... The bottle looks a bit dull

gbl's picture
gbl
451 pencils

Gooooooooood!!!! But its done, and done better.

Guest's picture
Guest

done or not, i like it. but it is a bit overpromissing...isn't it?

Guest's picture
Guest

Hmmm... this is like having sex in a bathtub. Something different but where do I put my leg?

http://www.stillad.com

Guest's picture
Guest

very nice, but why the scrubbing pattern is same?

Guest's picture
Guest

Man u ripped off BP's idea completely, even the car is the same!!!!! How can u even try to claim this idea as your own?????????????

CR_AD's picture
CR_AD
413 pencils

I think JOE LAPOMPE will soon pass through here because it is not a new idea !!!
Ah JOE EST DÉJÀ PASSÉ : http://www.joelapompe.net/2009/02/19/not-so-new-beetle-pas-si-brillant...

http://www.coupsdepub.com/

Guest's picture
Guest

Diggdy Done

Guest's picture
Guest

Very Clever :-)

Guest's picture
Guest

Flipping would work for VW not for the Amway.
Awesome just the way it is!

Guest's picture
Guest

HECHOOO, es igual a la de seguros la caja que tenia la parte de adelante del modelo nuevo y la parte de atrás del viejo. mmmmm

Guest's picture
Guest

I saw this in the 90's done for a car polish..TVC.. the guy turns his ute into a ferrari.

Maliheh's picture
Maliheh
79 pencils

yes old idea i donno why evey one loves to mix old/new bettle puffffffff

wt da?

Maliheh's picture
Maliheh
79 pencils

yes old idea i donno why every one loves to mix old/new bettle puffffffff

wt da?

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