Amstel beer: Bottle design

Advertising Agency: 180 Amsterdam, Netherlands
Published: May 2008
Via: coloribus

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getconnected2001's picture
989 pencils

Smart copy though not so gr8 art direction.

Penguin's picture
42 pencils

There you go again. "Smart copy, not so great art direction." Last time, on another campaign, you said " Smart art direction, not so great copy" or something close to that. I repeat what I told you pertaining to the ads on PHD (the one with the strainer, funnel etc.): If you don't have a point of view on something, why feign you have a great one?

AD1014's picture
307 pencils

the lines in this campaign are terrible

phoamcor's picture
1284 pencils

please god make this campaign stop

R. Rinaldi's picture
R. Rinaldi
686 pencils


ivan's picture

This one is a good one. Talks to me. And feels like a beer for young people.

Ivan Raszl, admin of AotW

TRICKY's picture
3950 pencils

how old am i?

The man who stops advertising to save money is like the man who stops the clock to save time

capywriter's picture
5511 pencils

I think most of the lines are quite good... but not really consistent. Saying (in a previous ad) that you decreased carbs... doesn't really make it the same beer as made by the old Dutch brewmaster, does it?

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