AM+Ri Hospitals: Accident

Life, from the jaws of death.
Emergency Ambulance Services.

Advertising Agency: Ogilvy & Mather, Kolkata, India
Creative Director: Sumanto Chattopadhyay
Associate Creative Director: Sukhendu Mukherjee
Art Directors: Soubhik Payra
Copywriters: Sumanto Chattopadhyay, Sujoy Roy
Illustrators: Soubhik Payra
Photographer: Sanjib Ghosh
Published: December 2007

3 comments

512's picture
512
212 pencils

fantastic art-direction!

carlo's picture
carlo
163 pencils

Brilliant campaign. One of my favorites here... Good job!

_____

Because great designs need no further explanation.

halfstring's picture
halfstring
288 pencils

Art direction is pretty cool but copy needs some help. This is really cheesy: "A beam of light appeared. It took the shape of a bird, a dove. It guided me towards an even brighter light." How cliche is that?

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