Amnesty International: One dollar
Donate One Dollar, Save One Life.
Advertising Agency: Magnetica, Buenos Aires, Argentina
Art Director: Andres Benavides
Copywriter: Juan Sasiain
Published: August 2007
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9 Comments
A half decent flip.
C
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Post one positive comment. Save one Art Directors life.
LOL! Nice one.
Jeff
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Ahora si entiendo el aviso. Gracias por la aclaración.
"Aquí también se opina en español y em português".
"no silencies lo que no sabes expresar".
MDR !
For those who remeber the "Gong Show"... GONG, GONG, GONG!!!
EXCELENT!!!
You guys remember the ad where the guy is chained to the bed only by one of those coin release things used to chain up shopping carts? Basically, all this guy needed was someone to put a coin in the thing to release him. Now that was an ad. For me, this ad doesn't bring any of that urgency to the issue, nor does it humanize it.
Of course it humanizes it. The chance of the candle blowing out manifests the fragility of human life. The urgency lies in the possibility of the next small gust of breeze blowing it out because the person is one dollar short of a jab for malaria, for example. You people are clueless or what?