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Lukashenko

Agency: 
Published/Aired: 
December 2011
Description: 

50 years together with you cutting down the voice of oppression

Advertising Agency: Euro RSCG, Prague, Czech Republic
Creative Directors: Pavel Sobek, Eda Kauba
Art Director: Jakub Kolarik
Copywriter: Pavel Sobek
Illustrator: Martin Kubac

Comments (16)

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Highest Rated

tonyshow7's picture
tonyshow7
Activity Score 30

This is cool.very nice

you can be better

m0g's picture
m0g
Activity Score 6

Surely Amnesty protects voices? I'd have thought Amnesty would be cutting ^out^ those who silence voices.

pierrelastname's picture
pierrelastname
Activity Score 2869

mmm no.

macnell's picture
macnell
Activity Score 169

no

gadgets's picture
gadgets
Activity Score 1063

simply NO

dsklan's picture
dsklan
Activity Score 1926

no more amnesty and cakes

miko1aj's picture
miko1aj
Activity Score 3086

My voice is "pro this ad". I like the execution and the message, although Amnesty's role in the process is hyperbolically overrated. I wonder what Amnesty did to cut off Lukaszenko from the EU policy.

Hadrons's picture
Hadrons
Activity Score 6017

I don't care much (to put it mildly) for mixing amnesty intl. with cakes or any other baked goodies.

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

kleenex's picture
kleenex
Activity Score 43349

nice looking cakes, but the idea is not that great at all.

mitali prasad's picture
mitali prasad
Activity Score 458

what's the connection between cake and amnesty?

CuriousPencil's picture
CuriousPencil
Activity Score 4225

"Cutting down" or even 'cutting through' the voice of oppression, can be cut into ribbons by the client's second name: international. In zero way does this work in any other language than English, in which it works marginally above zero, with a little head-scratching.

The fatality of this suicidal campaign comes from the stupidity of making oppression look sweet. FINE, you're celebrating, GOOD that you've been doing this for 50 years. But a cake? I'm going to have to curse in caps here.

WHERE ARE THE FUCKING CANDLES, Amnesty International? Have you seen your logo lately?

Chronically Missed Opportunity Fail.

ace85le's picture
ace85le
Activity Score 3939

you're cruel, but i second you.

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yoyoyok11's picture
yoyoyok11
Activity Score 11

This is cool!!

Maxads's picture
Maxads
Activity Score 60

not bad. But the whole missing mouth, erased mouth thing is a little very literal and seen. Nice visual still still.
Like the campaign.

Bianconiglio's picture
Bianconiglio
Activity Score 406

Archive vol. 2 2011 cover

tonyshow7's picture
tonyshow7
Activity Score 30

This is cool.very nice

you can be better

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