Amnesty International: Human Piano
Living Harmony.
http://humanpiano.org
Amnesty International
Advertising Agency: Grey, Istanbul, Turkey
Executive Creative Directors: Ergin Binyildiz, Mustafa Baripoglu
Copywriter: Cem Cetin
Art Directors: Ismail Koc, Bulent Sengul
Account Supervisor: Omer Ustundag
Advertiser's Supervisor: Ela Esra Gunad
Account Manager: Celine Kaya


8 comments
I recommend checking the site, made a lot more sense to me after seeing it.
All those dismembered fingers are a bit creepy.
I agree, nice idea but visual part needs improvement
The idea in itself is nice. Harmony and the piano reeds all go along without question. BUT, single fingers without the complete hand IS a bit creepy. And somehow reminds me of a psycho thriller. The first thing came into my mind was "SAW".
Then again, largely depends on who the audience is. But from a general consumer perspective, not much of a looker
vai
I've seen this before in France :
http://ettagirl.files.wordpress.com/2011/03/michalbatory01-1262535656....
http://www.joelapompe.net / http://www.facebook.com/joelapompe.officiel / http://twitter.com/joelapompe / Buy my book : http://www.maisonmoderne.lu/publishing/eshop/joe-la-pompe
I like the idea.
I like the idea.
Harmony ? It looks weird. Like cut fingers. Ugh