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Amnesty International: Hu Jintao

Amnesty International: Hu Jintao
Your rating: None Average: 6.2 (9 votes)

Advertising Agency: Contrapunto, Madrid, Spain
Creative Directors: Carlos Jorge
Art Director: Carlos Jorge
Copywriter: Felix del Valle
Published: January 2008

22 Comments

talkingisfree's picture 1817 pencils

Perfect.

Pacific Blue's picture 335 pencils

This is Gold
(or should be)

Felicidades Contrapunto!

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/// The clock is laughing in my face ///

godfather's picture 131 pencils

very very very good

Rekker's picture 125 pencils

Belgium 2007!

http://www.mm.be/nl/cotm.php?id=1490&page=7

Say no more...

Martijn's picture 1884 pencils

Nice work!

BOOBJOB LOOBCANNON's picture 1866 pencils

Apologies for my cultural ignorance (I'm not from the US so I have no excuse) but who is this dude?

We're going to need more lube.

BOOBJOB LOOBCANNON's picture 1866 pencils

Apologies, he is the Chinese leader. I knew that... duhhhhh

We're going to need more lube.

godfather's picture 131 pencils

they talk about people who have grudges as those who "have flies on their noses"...

dcgroppo's picture 239 pencils

Ok so Amnesty International is like a fly for these hard ass dictators... just an annoying fly.

I prefer the one with the firms closing their mouths... this is no gold...

pmoniz's picture 35 pencils

I think that's a wrong interpretation of the ad, it's not about an annoying fly or whatever.

We were discussing this campaign for a bit here at the agency and our interpretations are the following:

1. Do this exercise: put a tiny piece of paper on the tip of your nose and then cross your eyes to try and see it. You can't :) No matter how hard you try. So that can be one interpretation...these idiots pictured here keep ignoring something that's right in front of them.

2. Might just be that these idiots pictured here are only worried about their noses, in the sense that they don't care about anything else other than their interests. So the creatives for this campaign placed the Amnesty International logo on their noses :)

Anyway, no matter what interpretation, these are fabulous.

selling illusions

Pacific Blue's picture 335 pencils

This is from Spain.

In Spain we have the expression "Mosca Cojonera", wich can be translated like "Annoying Fly" or "Stone inside the shoe" if you prefer.
It's used about an independent person who doesn't follow blindly the guidelines of the power because he thinks is unfair and tries to do
what he considers the rigth think. We use it for judges, pacifists, dissidents...etc (A pain in the ass for the power)

It works perfect in this country for this brand.
I don't know outside.

-------------------------------------
/// The clock is laughing in my face ///

fifthbullet's picture 188 pencils

so u think audience will understand the result of ur brainstorming session?

look at the panadol one is enough ad. that ad did not photoshop to make people look bad,
that's superb idea that carry itself without trying so hard to make people look bad.
enough saying i guess, people who know my message will not need me to explain further.

criticize is way easier than create. use more brain.

Mr. R's picture 82 pencils

I like it.

jorj's picture 626 pencils

pmoniz

the 2nd interpretation is the right one.
and i did not like the camapign.

Water manipulation objects, fauna, & flora: http://www.dreamstime.com/-rcollection10766-resi239750

phoamcor's picture 1287 pencils

heh

B2B's picture 103 pencils

I like the simplicity of it. A picture and a logo. But there's nothing other than that. Where's the idea? A solid strategy perhaps.

dcgroppo's picture 239 pencils

Still with fly or without it... no gold... nothing here.

mondo's picture 142 pencils

it's simple & funny. it's very good!!

The_Fat_But_Funny_Spiderman's picture 4 pencils

ºLº
FELICIDADES CONTRAPOINT POR ESTE CAMPAÑON, LLEVO UN PAR DE DÍAS PENSANDO ¿PORQUE NO SE ME HABRÁ OCURRIDO ANTES? ;)

ºLº

lucciano marisio's picture 163 pencils

IDEAS POWER!!! AUNQUE CREO QUE ESTO LO HE VISTO EN OTRA CAMPAÑA (EL MISMO RECURSO Y LA MISMA BAJADA)

L

Lu*

daniel_glezmilan's picture 282 pencils

www.danielglezmilan.blogspot.com

PERFECTO FELIX,CARLOS.
GRAAAAAN CAMPAÑA.

SALUDOS DESDE MÉXICO.

the-martinez's picture 30 pencils

¿tiene algo de malo inspirarse?

http://www.hnabooks.com/images/products/9/1558-23.jpg

entra y di lo que piensas en...

the-martinez.blogspot.com

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