Amnesty International: Firing squad
Death to death penalty
139 countries have wiped out the death penalty. Only 58 are left to convince. Join us at www.amnesty.fr
Advertising Agency: TBWA\Paris, France
Creative Directors: Eric Holden, Rémi Noël
Copywriter: Benoit Leroux
Art Director: Philippe Taroux
Producer: Mecanique Général
Art Buyers: Barbara CHevalier, Dorothée Dupont



14 Comments
So what?
So your ass weighs 400 pounds.
not as half as crap can come out of his ass as it did in this campaign
bull!!!
they showed me a picture & i laughed
dignity has never been photographed
wow very very very nice campaign
looks so familiar. wasn't this posted like ages ago?
nice art direction but i don't think this is enough to convince countries to drop death penalty.
Good.
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Much ado about nothing. Overdone.
shahid
work on the copy........plzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzz
The film rocked. These, not so much so.
Please, there is hardly any brainstorming out there... they usually take the candle and it's burn to symbolize the dispel of something they are up against. Like the candle fuse and the bars of a prison ad posted not so long ago.
The use of the device, wax has done all the tricks.. Very nice. All the campaigns of Amnesty.
Not bad!
//usevertising v.s badvertising//
C'est une question de vie ou de mort.