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Death Penalty

Agency: 
Published/Aired: 
December 2011
Description: 

Series of Posters to advertise Amnesty International’s Letter Writing Marathon celebrated each year during December.

Advertising Agency: DDB Latina Puerto Rico, Guaynabo, Puerto Rico
Creative Directors: Enrique Renta, Leslie Robles
Art Director: José M. Rivera
Copywriter: Aníbal E. Quiñones
Illustrator: Henry Aponte
Photographer: Studio Wallace

Comments (10)

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Highest Rated

kleenex's picture
kleenex
Activity Score 43371

I love the concept.

KimKong's picture
KimKong
Activity Score 198

I much prefer these ads for the letter writing campaign. I think they're eye catching and tell a good story. I just wish the call for action was more pronounced.

simonds08's picture
simonds08
Activity Score 598

I like these over the recent black and yellow ads

annsod's picture
annsod
Activity Score 30

good concept, art direction could be better

JLL's picture
JLL
Activity Score 390

Great!

mmackinven's picture
mmackinven
Activity Score 1608

This is telling me that Amnesty rip up my letters? There goes freedom of speech I guess.

Seems a bit forced but I see what they're trying to do.

Muddy's picture
Muddy
Activity Score 45

The creative is smart and interesting.
But no human rights abusers from this century to target?

ace85le's picture
ace85le
Activity Score 3939

Right to the point. Solid campaign. Well done!

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Eugens's picture
Eugens
Activity Score 2624

awesome campaign.

createwitty's picture
createwitty
Activity Score 204

nice concept...but agree wid kimkong..call for action could be more pronounced

kleenex's picture
kleenex
Activity Score 43371

I love the concept.

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