Amnesty International: Darfur rape, 1
Stop the daily rapes in Darfur.
Advertising Agency: DDB Budapest, Hungary
Creatives: Holly Fleming, Giovanni Pintaude, Rodrigo Fernandes
Published: April 2008
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6 Comments
quite like it. Cool.
That set up is so old!
it is definitely old but looks like we gotta get used to the recycling of ideas...
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the copies are awesome, but i think it just makes people have conscience of the problem, it doesn't offer a solution or call to action.
--just a random thought.
Think it for a while.
Then, in anytime, it will come to your mind as an idea.
I just wish they would tell a different story other than firewood on every ad. There are other reasons women are raped in Darfur other than firewood, it makes it seem like that was the only thing they could think of. Other than that it was written well.