The grid, Firebrigade

June 2010
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The Journalism Against Indifference AMI Prize is an annual prize that awards the journalistic approach of social and humanistic themes or stories that are often forgotten by the media.

Let No Story Go Untold. Ami Prize. Journalism Against Indifference.

Advertising Agency: Y&R Lisbon, Portugal
Creative Directors: Pedro Ferreira, Judite Mota
Art Director: Joao Rocha
Copywriter: Sofia Moutinho
Photographer: Ryan Lobo

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This is been done years ago for a French Magazine. The smal frame was in full color and the rest of the image was B&W.
The concept said: On ne sais rien quand on ne sais pas tout. = We know nothing when we don't know everything
It was in a very old Archive magazine, sorry guys, concept is beautiful and so true.


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