American Legacy Foundation/Truth: Lunch lady
WHUDAFXUP with milk?
whudafxup.com
Advertising Agency: Arnold, Boston / Crispin Porter + Bogusky, Miami
Executive Creative Directors: Pete Favat, Alex Bogusky
Creative Directors: John Kearse
Copywriters: John Kearse, Evan Fry
Art Directors: Arnie Presiado, Colin Jeffery, John Parker
Photographer: Greg Miller
Production Manager: Linda Donlon
Art Producer: Kathy McMann
14 comments
No idea what this campaign means. Nothing.
what the f?@k is up with this campaign?
two agencies did this? :o
I don't get what's it all about either. some explanation would be good.
Bitter gourd.
WHUDAFXUP
with these ads?
Pizza, please ... make the crust thick, please.
arthritic, do you really think you're funny with your pizza comments?...
Stop it, man, you're boring everyone!!
Just make an intelligent comment some times, and maybe you can get away with this fool idea, but no... the same bad joke over and over and over and over... jesus!
I've looked at the site and I still have no idea what it means.
It looks like the rich middle-classes wasting daddy's money to me.
arnold and cpb are in bed together??
... its already been done...
I checked and they've been together before on this project. like 2 years ago.
Bitter melon.
cpb and arnold had the truth campaign a long time together. cpb was too small when they got this account and had to share. they still work together on this account.
milk, candy, bugs: what they have in common?
i don't know, don't get it either (I checked the site and still don't get it, sorry).
i also can't understand why are these in the PRINT section... maybe like cyber it's good, but as a print, my friends, not at all.
Oh good, so now I can say I hate both their print ads AND their commercials. The print ads stretches too far and the commercials are just annoying because of how they just invade everything thinking they're making a point when they're really doing absolutely nothing.
You have to hate advertising in order to truly love it.