5 comments

Pacific Blue's picture
Pacific Blue
335 pencils

I was in Santa Mónica this summer,
that's maybe why I like the ad.

Ah...How I miss Malibu!

talkingisfree's picture
talkingisfree
2576 pencils

I like them all,nothing great, but nice and simple. The illustrations remind me the Honda campaign by Villarosàs that win the gold lion last year. However, at the end is the same client.

talkingisfree's picture
talkingisfree
2576 pencils

I like them all,nothing great, but nice and simple. The illustrations remind me the Honda campaign by Villarosàs that win the gold lion last year. However, at the end is the same client.

Jet Propulsion Lab's picture
Jet Propulsion Lab
10683 pencils

To me personally, this is a great creative opportunity completely squandered. I admit, I don't know the brief, but you've got the whole SoCal culture to make fun of combined with the drama of the marathon race.
It's a nice looking billboard or a poster, but absolutely nothing noteworthy in terms of creative thinking... That's all.

Ratko's picture
Ratko
113 pencils

Make the logo bigger , make the logo as big as you can ! :)

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