American Cultural Association: Subtitles

Don’t miss the movie while reading subtitles.

Advertising Agency: THE, Istanbul, Turkey
Creative Directors: Çağlar Eser, Alper Pala
Art Director: Çağlar Eser
Copywriter: Alper Pala
Published: April 2011

15 comments

ÖzgürBeyinFikirleri's picture
ÖzgürBeyinFikirleri
48 pencils

Done from TBWA/İstanbul for Tivibu.

Ron Burgundy's picture
Ron Burgundy
1636 pencils

This is way cool, please give a link to the ABC idea please

atb2005's picture
atb2005
13567 pencils

Just how cool is it on a scale of 1 to 10, with 10 being UBER cool? haha I think it's totally meh. Way too exaggerated. I watch tons of foreign movies, mostly Italian, with subtitles, and I don't miss anything.

Ron Burgundy's picture
Ron Burgundy
1636 pencils

Its a cool juxt, but I'd give it a 6.8....7.2

Boxey's picture
Boxey
8885 pencils

Yep, it's a rip: http://vimeo.com/24721324

ÖzgürBeyinFikirleri's picture
ÖzgürBeyinFikirleri
48 pencils
tuukka's picture
tuukka
50 pencils

Yeah, it's great except it's done all ready.

And thank god they don't dub anything here in Finland, I hate it.

CuriousPencil's picture
CuriousPencil
4227 pencils

Can someone tell me what the product is please?

atb2005's picture
atb2005
13567 pencils

Yes, it is in the upper left hand corner. It says "language schools". Learn a foreign language so you won't have to use subtitles.

CuriousPencil's picture
CuriousPencil
4227 pencils

Thank you. A smart ad then, even though the copy is slightly too far from the product.

The JACK's picture
The JACK
438 pencils

repeat...

ace85le's picture
ace85le
3939 pencils

The idea is cute ya.

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SAM75's picture
SAM75
218 pencils

Hey, this is really nice.

Guilherme Ruano da Costa's picture
Guilherme Ruano...
26 pencils

Image of the "movie" is a picture of Monumental Plaza de Toros de Las Ventas, Madrid. Raised in 1931.

lukefang's picture
lukefang
54 pencils

not bad

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