sloppy4's picture
1494 pencils

nice. the label thing has been done to death - a nike campaign with labels won a one show a few years back, but it's good for a student book. wish the lines had a bit more bite or something to them. but still nice overall.

Mtl Dave's picture
Mtl Dave
274 pencils

This is nice stuf. Right on the concept of American Apparel.

SL's picture
80 pencils

You guys do some pretty cool stuff out there in Boulder. I thought the Will Geddes cat worked there already? (saw his name in a CA article while back)

jebus's picture
488 pencils

Great work guys! Clever angle, nice art direction and copy. WAY more compelling to me than most any other clothing ads out there, and I'm not even American!

julezs's picture
100 pencils

im not sure how ethical american apparel appears to be after i read this...


copyboy's picture
2 pencils

Could it also say...

Thanks to the well-paid American that made this, 12 unemployed Vietnamese people will go without food today.

Desi's picture
1052 pencils

So what's the big deal? Someone coming back from a fully paid vacation? Totally agree with copyboy.

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