American Airlines: Chinese

You book your ticket in Spanish, you buy your ticket in Spanish, you do the check-in in Spanish. The cab driver is your problem.

Advertising Agency: McCann Erickson, Argentina
Art Director: Mariano Legname
Copywriter: Rodrigo Polignano
Illustrator: Hernan Sanchez
Photographer: Juan Salvarredy / Aloha Photo
Production: C4 Produccion

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18 comments

R. Rinaldi's picture
R. Rinaldi
686 pencils

So?

wkanaan's picture
wkanaan
483 pencils

Nice campaign heh.

dangerdude's picture
dangerdude
58 pencils

so he's chinese with a japanese paper thing in the middle. this is like mocking the spanish-only speaking crowd :P

troika02's picture
troika02
212 pencils

yep, noticed that too. says FAMICON something something

Umberto Vonspiel's picture
Umberto Vonspiel
81 pencils

The campain made me laugh :)

Maui's picture
Maui
58 pencils

y la solución es???

getconnected2001's picture
getconnected2001
989 pencils

Ya thats the problem.
Whats d solution.

ramosraf's picture
ramosraf
115 pencils

You book your ticket in Spanish, you buy your ticket in Spanish, you do the check-in in Spanish. The cab driver is your problem......

and the ad is in inglish

Guest's picture
Guest

the ad is in english so it can be posted here, its actually an Argentinian ad (the original is in spanish).
by the way, the ad is trying to say that American Airlines offers you to go to the US ( new york, i guess) and doing everything you need to get there in spanish

andré ™'s picture
andré ™
144 pencils

Not bad, but who wants to go to china...

nostars's picture
nostars
40 pencils

Arabian&Jewish are missing... :) And Russian too!

phoamcor's picture
phoamcor
1284 pencils

Bad campaign.

krautland's picture
krautland
3225 pencils

okay, actually.
which is quite unexpected considering the usual work this client does.

budibud's picture
budibud
128 pencils

Quite funny... :-|

Boediboed
Trying to retire ad-man

Guest's picture
Guest

it's kinda racist ... ?

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