How long are you going to continue watching this show?
Many Portuguese homes are the stage for domestic violence. An unacceptable show in no way suitable for children and tragically, the final act is very often, death. Domestic violence is the fourth most registered crime in Portugal. Watching all this in silence is to turn a blind eye to the violence, it is being a puppet in the hands of the aggressor. Speak out against domestic violence. Don¹t be part of the audience, be part of the solution.
Advertising Agency: DDB Lisboa, Portugal
Creative Director: Alexandra Duarte
Art Director: Federico Barbato
Copywriter: Nelson Quadros
Photographer: Sniper Shot Pedro Nóbrega
Post-production: Sniper Shot, Márcio Santos
Published: November 2010