Alka Seltzer: Magician
Advertising Agency: CLM BBDO, Paris, France
Creative Directors: Gilles Fichteberg, Jean-François Sacco
Art Director / Illustrator: Paul Kreitmann
Copywriter: Alexis Benoit
Other credits: Edouard Perarnaud, Martin Darfeuille, Sylvie Etchemaite
3D: PH-Print
13 comments
LOL!
Wonderful! This one is my favorite. Kudos for originality, execution and simplicity.
félicitation, ça marche vraiment super bien.
Ca faisait longtemps que je n'avais pas ri devant une pub.
ça sent les prix ça.
this one is fucking great
great
SFX: Lighter
SFX: Inhale
SFX: Exhale
... bliss.
This whole campaign is brilliant. I think this is my favourite one just for kicking the absurdity up another notch.
Really, really well done. Congrats.
- Commenting in all caps with poor spelling and grammar is so done before -
- The only thing more rare than a good ad is a good guest comment -
This campaign is great, I love it. Well done.
Todd McCracken.
Group ECD Ogilvy Singapore.
This campaign is great, I love it. Well done.
Todd McCracken.
Group ECD Ogilvy Singapore.
Inspiring. I'm jealous.
great..great great.................!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!
tanvir
Very original thought with a promise of great top-of-mind recall. Kudos to the creative team... and the client for biting into this great idea!!
interresting i love the concept on how the seltzer relieves the discmfort