Alfa Romeo MiTo: Deviant beauty
Advertising Agency: Sparkfury, Singapore
Executive Creative Director: Michael Wee
Creative Director: Perry Goh
Copywriter: Eugene Chan
Art Directors: Perry Goh, Yongjun
Illustrator: boon
Account Servicing: Dawne Lee


7 Comments
I dunno. Ass-less chaps are pretty up there in my book.
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"I love some things, and don't love some other things."
Does the triangle treatment mean anything?
like the heirarchy thing and the comparision. but someone should avoid walking the easy road of selling things with sex.
shahid
i bit this is from italy! ,.... oh no! this is not :D anyway its stupid :D
| Everartz |
Oh wait, I have an idea: 42 Vodka did some years back something with cheesy icons, it looked great, won some prices, etc...., lets do something similar... right? NOOOOOOOOT!
Alfa great car, adv not at the same level.
No money for real photos? Substituting it with vectors should at least look much convincing. The creative director should know what is art before even sending this load of crap in.