Alerj: Progress

No reason is a good reason to harm the nature.

Advertising Agency: Staff, Brazil
Creative Director: Paulo Castro
Copywriter: Otto Pajunk
Art Director: João Paulo Medeiros
Head of Art: Bernardo Machado
Retoucher: Raphael FS
Illustrator: João Paulo Medeiros
Published: October 2011

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4 comments

Baelin's picture
Baelin
277 pencils

What is this supposed to be about? The English line is wrong.

The JACK's picture
The JACK
438 pencils

not clear...

terry phillips's picture
terry phillips
125 pencils

The message is clear for me.

People shouldn't use progress as an excuse for destroying forests...

Btw, this is the best one in the series. Nice Visual.

lpgatti's picture
lpgatti
331 pencils

Great art direction, congrats!

Lp Gatti

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