Aldeia Nissi: Too late, 3

For 93% of Angolan orphans it's too late. Adopt an older child.

Advertising Agency: Revolution Brasil
Director: Vitor Barros
Executive Creative Director: Emerson Braga
Creative Director: Edson Rosa
Art Director: João Sousa
Copywriter: Luisa Chequer
Producers: Clarissa Matos, Leila Santos
Photographer: Diego Freire

4 comments

kleenex's picture
kleenex
28640 pencils

I think it will get people to look at it.

faceyon's picture
faceyon
107 pencils

Why does the child look depressed, isn't he adopted already? I'm guessing he is not part of the 93% percent mentioned in the copy.

teach me.

Hawrys's picture
Hawrys
194 pencils

Very nice, guys!

thedesignaddict's picture
thedesignaddict
5391 pencils

The headline and tag line are not working together. Maybe it's an English translation problem?
The logic flows like this right now: Try adopting an older child, even though it's too late.
I like the art though.

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