Aldeia Nissi: Too late, 1

For 93% of Angolan orphans it's too late. Adopt an older child.

Advertising Agency: Revolution Brasil
Director: Vitor Barros
Executive Creative Director: Emerson Braga
Creative Director: Edson Rosa
Art Director: João Sousa
Copywriter: Luisa Chequer
Producers: Clarissa Matos, Leila Santos
Photographer: Diego Freire

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The Fork's picture
The Fork
9 pencils

Weren't any other way to express the benefit of having an older child? Like skipping to the good moments and avoid the poo-days?
This execution is just showing people in need of help being ridiculized.
It seems to say: "He's poor and fragile, but also RIDICULOUS. Ahah laugh at him!"
For god sake...

damnson's picture
4198 pencils

Yeah, I kinda get the same feeling from this series. Not a good look.

Hawrys's picture
194 pencils

"Weren't any other way to express the benefit of having an older child?"?
Read again, man. and again, and again.

Marcao's picture
2266 pencils

I think the visual execution is ambiguous.

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