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Published/Aired: 
April 2009
Description: 

Print advertisment created by Leo Burnett, Canada for Alachua County Humane Society, within the category: Public Interest, NGO.

A new life awaits.

Advertising Agency: Leo Burnett Toronto, Canada
Creative Directors: Israel Diaz
Art Directors: Israel Diaz, Gail Pak
Copywriters: Steve Persico, Marcus Sagar, Cam Boyd, Craig Lobban
Model Makers: Odette Johnson, Cuppa Coffee Animation
Photographer: Lee Towndrow
Art Buyer: Leila Courey
Account Executive: Katie Musgrave

Comments (12)

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Highest Rated

sirvan's picture
sirvan
Activity Score 29860

I agree. The lines are great, but the AD doesn't make much sense beyond just being 3D.

+++

"I love some things, and don't love some other things."

everartz's picture
everartz
Activity Score 7609

although the art is nice, i still dont see any idea around... or are these guys happy that they can render 3D images?

| everartz |

Guest's picture
Guest

A pony? Really?

sirvan's picture
sirvan
Activity Score 29860

I agree. The lines are great, but the AD doesn't make much sense beyond just being 3D.

+++

"I love some things, and don't love some other things."

Guest's picture
Guest

well, it is a headlines campaign, what else do you need?

Ed Mintone's picture
Ed Mintone
Activity Score 585

Good stuff... don't think the lines would work as well if they stuck real images in there.

Guest's picture
Guest

i still don't get it.

Guest's picture
Guest

this one is one of my favorites

mpared's picture
mpared
Activity Score 562

this one is my one of my favorites

Guest's picture
Guest

Who the fuck gets their kid a pony? What is this Seinfeld?

(love the lines by the way.) The cartoony animals I can do without.

Guest's picture
Guest

How could you NOT get this. It's a headline driven campaign with a treatment of cuteness in the headline.
From one Burnetter to another...F$#@@#n awesome guys.

Guest's picture
Guest

well, it is a headlines campaign, what else do you need?

reply
I agree.. u cant put everything in all the ads. i think they are cute n serves the purpose. (Y)

samwanzer28's picture
samwanzer28
Activity Score 313

Of all the headlines this one cracks me up... a little subliminal I think. LOL

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