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27 comments

Stigset's picture
Stigset
1456 pencils

I love these. well done !

Mr Hughes's picture
Mr Hughes
386 pencils

I agree. Great idea.

buy by bye's picture
buy by bye
544 pencils

usually i say 'hell yeah it was worth it!'

Chris's picture
Chris
1987 pencils

they are missing jake the muss in the king brown

Rog's picture
Rog
6094 pencils

Stat chew, Chus bro, eh.

>>>> That's not an ad. THIS is an ad.

Chris's picture
Chris
1987 pencils

make tha mun some f%£ken uggs!

ad-lovers's picture
ad-lovers
22 pencils

This is not very pretty. The choice of the photographer can be better.
But i think it's a good campaign.

Conceptual-eyes's picture
Conceptual-eyes
1475 pencils

Couldn't agree more. Also the layout is not as strong as it could be. The "idea" is too close to the payoff line so you don't get that natural pause created from moving your eyes across the page.

ellehcimeo's picture
ellehcimeo
3522 pencils

The art direction could be tweaked, but all in all a solid good idea. Nice.

theanc's picture
theanc
2778 pencils

Great campaign. Eye catching.

Jarne von Wolfsburg's picture
Jarne von Wolfsburg
264 pencils

the proofs: ads don`t lie*

Joe76's picture
Joe76
772 pencils

Very nice campaigne.

Steeef's picture
Steeef
135 pencils

OOhhhh seen it before in holland, this looks better thoug

addyhoch10's picture
addyhoch10
2592 pencils

i love this idea

hang-the-dj's picture
hang-the-dj
1262 pencils

This is a fantastic concept and they look great to me.

Awesome campaign.

(I work on the same brief in my city with about 5% of the budget. Never done anything this nice...)

Rog's picture
Rog
6094 pencils

What was your idea, Hangman?

>>>> That's not an ad. THIS is an ad.

hang-the-dj's picture
hang-the-dj
1262 pencils

Did some nice radio but most of the press/outdoor was done before I arrived.

It was deep etched shots of beer/wine/sprits etc with punchy one-liners
(eg. pic of wine - 'displays deep social overtones with a hint of social abuse')
the kind of stuff you have to do with a budget of $3.50.

You would not believe the tiny amouns of money we make ads for over here.
Very hard sometimes when you are so constricted.
Just got a 30 sec TVC approved for a budget less than the agency spends on beer in a month!
(and that's just MY beer...)

Chris's picture
Chris
1987 pencils

wayne bought you beer? :)

hang-the-dj's picture
hang-the-dj
1262 pencils

Oh yeah, part of my contract.
And no local shit either, we're talking Grolsch, Weihenstephaner, Hoegaarden, Shofferhoffer.
Plus corn chips and salsa my friend.

Rog's picture
Rog
6094 pencils

Love the upside-down glass connotation too.

>>>> That's not an ad. THIS is an ad.

sanju ayyar's picture
sanju ayyar
22 pencils

very good work. I really like these. And by the way dear HANG-THE-DJ, could you upload some of your work.
Life is harsh. Your tequila shouldn't be.

hang-the-dj's picture
hang-the-dj
1262 pencils

Wow, why do i get the feeling the vultures are circling above me?

I don't have any 'real' work to upload. Not of the standard we usually see here anyway.
The stuff I have done would be laughed off the site for shitty art direction.
And the production value of my scam ads would probably crash the server.
Oh the joys of not having an art director.

Will send Ivan some radio, will that suffice for now?

Davosk's picture
Davosk
4825 pencils

What city are you from hang man? I'm from Melb. but now work in Athens. I don't get to speak with many Aussies until I found this site.

hang-the-dj's picture
hang-the-dj
1262 pencils

Sunny Perth.
Moved back from Melb (was there for 2 years) to have kids.
I love Melb and may end up back there, but not yet.

How's Athens?

mrtalented's picture
mrtalented
2175 pencils

simple and relevant. cheers!

amit parekh's picture
amit parekh
283 pencils

i love this

DilipRevar's picture
DilipRevar
264 pencils

Great Concept.

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