Al Mar'a: Yoga
Talk. To someone else. Don't encourage domestic violence.
Advertising Agency: FP7, Oman
Creative Director: Noufal Ali
Copywriters: Sree Rekha, Noufal Ali
Art director: Noufal Ali
Graphic Designer: Sanoop Ramachandran
Talk. To someone else. Don't encourage domestic violence.
Advertising Agency: FP7, Oman
Creative Director: Noufal Ali
Copywriters: Sree Rekha, Noufal Ali
Art director: Noufal Ali
Graphic Designer: Sanoop Ramachandran
14 comments
The girl looks like one of those real dolls, creepy.
I like the idea of the headgear but there is a disconnect between the activities and the facial expressions and the message. I'm confused.
.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.
looks more like a sports campaign for some girls team, who live their sports by the day and through the night...
encourage domestic violence person don't war on head area only!! not good
Himanshu Prabhakar
confusing idea. I THINK we can talk abt here is that meditation wont help to stop the domestic violence. talk to someone.
good concept
Confused!
This is actually an ad asking Fadi Yaish to join FP7 Oman.
Al'Mara is an Omani woman's magazine http://www.oeronline.com/php/aboutus/almara.htm, published in English. So this travesty can't blame translation: WHY the fuck is it suggesting that women encourage domestic violence by suffering it? HOW can FP7 fail to see it has doomed this campaign with the most inappropriate tagline possible? I'm sick of people giving words a bad reputation - this could have been a quarter-way decent campaign if you'd taken more than 10 seconds with the copy. All this serves to do is make domestic abuse victims feel even more responsible for their plight than they do already. Fucking disgraceful.
Geez you are so friggin' right CP. Comment of the month! It's you that deserves ten stars. And a stiff drink to unwind.
Domestic violence often emanates from senseless talking, from both sides. Most of the time the talk that women do, only aggravate the situation, be it defensive or mere pleading for mercy. You are right when you said the victim might feel responsible which they already do. They are responsible for their own welfare too, than live (?) dangerously in self-blame. Unless they wake up and take charge, there is no point in talking to their persecutor, which obviously hasn’t helped the situation so far. May be, begin with the first step – of talking to someone else about the misery.
Domestic violence often emanates from senseless talking, from both sides. Most of the time the talk that women do, aggravate the situation, be it defensive or mere pleading for mercy. You are right when you said the victim might feel responsible which they already do. They are responsible for their own welfare too, than choose to live dangerously in self-blame. Unless they wake up and take charge, there is no point in talking to their persecutor. May be, begin with the first step – talking to someone else about the misery. F%#@in bad that men don't get it, most of the time. Thanks *CP.
no. enough said.
http://twitter.com/#!/Chelsey_Homan
Why only head gear... why not the entire padding of American football????