AKT Motorcycle: Facebook House
Get out there.
Advertising Agency: Rep/Grey, Bogotá, Colombia
Chief Creative Officer: Juan Pablo Hernandez
Creative Directors: Alicia Labattaglia, Fernando Nieto
Copywriter: Jose Luis Rueda
Art Director: Adriana Amaya


7 comments
there is a lot of architectural failure here.
This makes no sense to me...is it telling me too get out of the house on my AKT scooter instead of staying inside on Facebook?
It's telling you to stop living in facebook and get out more. I get the idea, it just seems a bit contrived/not an organic association. Moreover I doubt that this is a real ad, as relying so heavily on other brands causes legal and misattribution issues.
A photograph taken looking at a window to the street below as someone drives off on their bike with a computer screen in the shot showing a facebook page would make more sense. That being said I feel like this ad could be borderline attacking social media if not executed correctly.
QUE AVISOS MÁS INCOHERENTES, NO SE ENTIENDE CUAL ES EL CONCEPTO
Y ADEMÁS EL RECURSO GRÁFICO ESTA MAL CONSTRUIDO, SI LA IDEA ERA
SER CREATIVOS ESTO ES PURA IMPROVISACIÓN.
How does a house plan have anything to do with the AKT? The story doesn't weave back.
Execution is killing that cool idea
Love creating ads..