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Business

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Published/Aired: 
April 2014
6409
Description: 

Print advertisment created by BETC, France for Air France, within the category: Transport.

Revolutionary comfort. New business class seat.

Advertising Agency: BETC, Paris, France
Agency Management: Bertille Toledano, Tiphaine du Plessis, Sébastien Jauffret, Maëlle Varène, Anyce Nedir, Mathieu Ecollan, Philippe Franc
Strategic Planning: Marianne Hurstel, Etienne de Laharpe
Executive Creative Director: Rémi Babinet
Creative Directors: Florence Bellisson, Ivan Beczkowski, Christophe Clapier
Copywriters: David Soussan, Nathalie Dupont
Art Director: Marie-Eve Schoettl
Assistant Art Directors: Pierre Boutin, Michael Madou, Pierre Caurret
Photographers: Sofia Sanchez, Mauro Mongiello
Retouching: Marie Zacchi
Matte Painting: Jean-Marie Vives
Art Buyers: Isabelle Mocq Orain, Pia Schneider
Production: Isabelle Severi, Karine Manzic, Annick Audoux, Valérie Kula, Charlotte Daouiri

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