Aigle: Boots
Advertising Agency: BETC Euro RSCG, France
Account managers: Marielle Durandet, Emilie Roy, Guillaume Espinet
Creative Director: Rémi Babinet
Copywriter: Valérie Chidlovski
Art Director: Florence Bellisson
Assistant Art Directors: Cyril Arandel, Jane Girard
Producer: Florence Douaud
Art Buying: Corinne Blancheton
Photographer: Thiemo Sander
Producer: Rita
Model-maker: Gaël Langevin



23 Comments
Anybody pls Xpain? Thx
Lovely idea
Alexander Bickov - Freelance web designer | Twitter | Facebook | Creative ideas
great photography.
"for the reintroduction of man into nature"... the woman walked across the mud and stained her boots with that mud, so she is back in nature now, as the copy prays
great copy. i would use other visual tho
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Alexandre Brito
Personal Page | Blog | Vlog:Video | Plog:Print | Twitter | Facebook
I like the "image", nice photo, nice legs....but will this sell the product? dont think so!(seen much better work for this kind of brand's)
It will be great one day to make a ad for " the reintroduction of creatives into marketing and sales business"
Simple ideas are the best !
i prefer "the extradition of some creatives"
where are the strong ideas???
i love it
Looks like the reintroduction went in too deep. :P
~~this paranoid survived!~~
these style of boots were once used primarily during heavy rains and to protect feet in shallow mud
lil bit too long legs? (too much PS)
Maybe it should be 'for the reintroduction of HUMANS into nature', instead of 'man', because the person in the photo is a woman.
yup maybe it's a translation flaw...
I like the concept and the art direction, don't like the "for..."
i hate for's
bickov, u moron how come u don't get tired with comments such as "lovely", "nice", "great idea" etc etc...?
DO u know to write anything else, something relevant for a change.....?
stupid man
nice legs!
just like the layout
if the mud is up to that high then creat a panty hose boots. then that make sense.
Agree, why is the mud stain higher than the boots?
Nice legs! I hope her face is pretty too.
Good stuff.
hot ...........
since chocolate bath and all such stuff are in vogue
so may be keeping same in mind.......
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not a "Confectionery & Snacks" item…