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AIDS Awareness: Calendar

AIDS Awareness: Calendar
Your rating: None Average: 5.1 (58 votes)

Make everyday an awareness day.

Creative Director: Naveen Verma
Art Director: Rono
Copywriter: Sunil S

28 Comments

rabbitz's picture 463 pencils

doesnt work for any reason, calendar or ad.

oh~
is this a print ad?

morse's picture 8308 pencils
2

Dull. Dilutes the importance of Dec 1.

What hath God wrought

shahid.h's picture 254 pencils

sad.

second_creator's picture 670 pencils

out of date

copywriter
mumbai
Early to bed, early to rise, work like hell and advertise

desiideas's picture 88 pencils

works for me. I dont think this dilutes the importance of dec 1. One would rather want to be aware daily than just on the 1st December..

bobby666's picture 1227 pencils

i liked it. good job dude. do not let criticism bog you down. Always remember - criticism is the first step tto acceptance.

the_lizard_king's picture 792 pencils
2

I personally felt it to be a very average ad. The thought gone behind it is kinda intriguing but the execution fails big time. even the detailing has taken a toss. At least the two adjacent months must have had the last day and the first day in sync. (as in if a month ends on Tuesday the next month starts on a Wednesday)

N ya i certainly agree wid morse!

And then GOD said...
Let there be creativity!!!

maxcomuni's picture 64 pencils
6

works for me!!!

Brain-Art's picture 1113 pencils

I like the copy

Nielztake's picture 6 pencils
7

my first ad on AOTW and i like it. Thanx for the feedback. keep it coming...

the_lizard_king's picture 792 pencils

Nice thought! n congrats for your first ad on AOTW! Keep it up buddy!

And then GOD said...
Let there be creativity!!!

silvi's picture 4174 pencils

I just think you can use a more impactant message for this client.

sudhanshuy's picture 5 pencils

This works man- I mean the idea is a work of pure pragmatism-- Even if we disect it- it works-
Ads of the world- Kindly share more such ads..

viked666's picture 3 pencils

@ lizard king I think you have completely missed the point when you say that there should have been 2 adjacent months.We only have one December month so its saying create awareness for the entire month.I guess we need to be brain dead not understand the sync made out. Understand such ads are created to generate awareness for the layman on the street which this ad has brilliantly done...So don't get too technical where the target audience are diffrent.

the_lizard_king's picture 792 pencils

Take it easy! These are a few details that came across my mind n i expressed it! It is not a necessity that you have to agree with me! N if you read carefully i said the thought was intriguing (Meaning interesting or tending to making you think... if you know). I just said that i didn't like the art direction as it lacks polishing. And though the month used is only December... there are scattered dates and days if you know what i mean...

And then GOD said...
Let there be creativity!!!

Georgitte's picture 10 pencils

@Rabbitz, Morse, Shahidh
Do not overlook the intent and the message it carries. @Viked 666- To add up on your point- I do not think its the layman which is targeted rather its the sheer "In the face" "On your ears ad" WHICH SURPRISINGLY is a simple yet driving the point home idea TARGETED at the so called "Well Informed" Junta...
@ Ad designer- Any more works please!!! I would like to see more of these. We are an NPO working out of vienna and would be interested in more HIV awareness creatives....Its the need of the hour. Factually Speaking- there would be more HIV+ves than Cold and cough patients in 2020 !!!!!
Keep spreading the Awareness..

dip's picture 3 pencils

Good job dude..the concept of spreading awareness everyday is always good..

inhendra's picture 12 pencils

Nice Concept... dude....

majx20's picture 58 pencils

nice ... very nice in fact. the importance of awareness nicely delivered... and goes with this years' theme to some extent...!

rolling.stone's picture 2750 pencils

may be adsoftheworld is culprit but sorry dudes it doesn't work for me

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~ Quite obviously, I have gathered no moss ! ~

satrianee's picture 3782 pencils
4

tautology... and the ad contradicts itself. He asks awareness for everyday when he stuck in first of december. A red ribbon on a whole dark background would make better impact...

Migzter13's picture 985 pencils
6

Hey this is nice. But then again.. I have to shake the feeling that this hasn't been done before... again.

Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).

desiideas's picture 88 pencils

i dont understand how the ad contradict itself. it talks about treating everyday as december 1. hence all the dates are shown a december 1 .

nachiketh's picture 3 pencils
10

my fren died of aids....and this is an awesome ad...Im sure he wudnt have contracted it if he wud have seen this ad before....well done Sunil I hope you churn out more of such social awareness ads!

Muneer Bhatti's picture 146 pencils

very direct n creative i like it :) gud job Naveen.

Muneer Bhatti
muneerbhatti@msn.com
0300 2947 023

pencilreturns's picture 96 pencils
1

have been done so often..also i guess the ad was for aids awareness day..idea is simple and universally accepted..but at the end they had to highlight the importance of that particular day so that common people take out some time as a group to spread awareness on this day i.e. that idea should have been to promote people's participation for awareness on this day

evikRAM's picture 230 pencils
9

Its OK

!! जय श्रीराम !!

brain slasher's picture 26 pencils

nice but a little more thought would' ve made it brilliant. Keep it up sunil

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