Aides: Flag

The great fashion sale.
The fight goes on against Aids.

This visual represents the continued fight against AIDS by raising money through the Great Fashion Sale.

Advertising Agency: BETC Euro RSCG, Paris, France
Agency supervisors: Héloïse Hooton, Sylvain Marchand, Eugénie Lefebvre, Maria Galleriu
Creative Director: Stéphane Xiberras
Art Director: Julie Troja
Copywriter: Laurence Badate
Art buying: Isabelle Mocq
Photographers: Suzie Q + Léo Siboni
Producer: Annick Audoux
Studio: Daguerre – Bénédikte, Audrey et Adeline

Retouching: Picto

12 comments

alen.ciftci's picture
alen.ciftci
19 pencils

printing plate...

Axl's picture
Axl
266 pencils

euro rscg ne sont plus au top...McDo et celle-ci sont des copies, honteux

Gualcor's picture
Gualcor
972 pencils

Maybe not...

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xcreativity's picture
xcreativity
2374 pencils

not the best metaphor to use in my opinion..

=== Looking for concept/art creative to form a team to work in independent advertising projects. ===

Alexandre Brito
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cruzialx's picture
cruzialx
194 pencils

Loved the artwork but looks like Harvey Nichols ad :D

shaliniganguli's picture
shaliniganguli
22 pencils

I'm sorry sistas from different mistahs.
It's been done before.

http://adsoftheworld.com/media/print/khadims_egaro_shopping_revolution_2

rolling.stone's picture
rolling.stone
2740 pencils

hey shalini you proved yourself a allegiant bong :)

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everartz's picture
everartz
7611 pencils

i think its nice even it was done somehow before

| Everartz |

archiwan's picture
archiwan
55 pencils

the idea of this Ad is not very strong...

alexander_bickov's picture
alexander_bickov
3279 pencils

Great art work

michelangelo's picture
michelangelo
660 pencils

Nice looking ad... knickers being blown by strong wind,,, why no wind on models' clothes, hair and ground?

myke's picture
myke
24 pencils

Yea it has been done before. The art direction in this one kicks ass over the former though.

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