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Comments (12)

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sachio's picture
sachio
Activity Score 78

Ok, just to clear everything up. Aftonbladet is an evening newspaper known for it's bold breaking stories and shocking photos. The font used is universally recognized in Sweden as Aftonbladet's typeface, as well as the red bar underneath. They don't even have to mention their name in their ad because of its recognizability.

What they're advertising now is their Mobile news service. They're basically saying, come check us out on your mobile. It's just as good as getting the paper! Almost.

I thought it was funny how people were getting frustrated trying to figure this out. Now! Discuss something pertinent!!!

capywriter's picture
capywriter
Activity Score 5509

Almost as good as the advertising ideas of my nephew.
He's 3.

Goblin's picture
Goblin
Activity Score 410

hate to say this; but this ad is crap. Crap is almost as bad as this ad! sorry! But i don't see anything, anything what shows me a benefits of the product.
WWW.MULTIMEDIA-STOCK.COM
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brain123's picture
brain123
Activity Score 830

These ads are almost as good as TOILET paper!

VPS's picture
VPS
Activity Score 23

I kind of catched the idea here : paper in the sense of newspaper , whitch some people put on their head when it's rainning . Probably an attempt to put forward the multimédia capabilities of this product whitch is suposed to replace it .

Still the association dosn't really come of , the composition is really bad and make it look like someone holding a phone over his head ...

VPS's picture
VPS
Activity Score 23

I kind of catched the idea here : paper in the sense of newspaper , whitch some people put on their head when it's rainning . Probably an attempt to put forward the multimédia capabilities of this product whitch is suposed to replace it .

Still the association dosn't really come of , the composition is really bad and make it look like someone holding a phone over his head ...

Age's picture
Age
Activity Score 74
dico's picture
dico
Activity Score 332

really, reaaaaally, bad

alvinpck's picture
alvinpck
Activity Score 1467

What is wrong with it?

I like this. Got it straight away, although nothing "wow", but is good enough. This is the strongest one among all.

...
http://alvinpck.deviantart.com/gallery/

petek's picture
petek
Activity Score 1894

agree

pierrelastname's picture
pierrelastname
Activity Score 2869

news not just come in news paper....

sakibafridi's picture
sakibafridi
Activity Score 167

Come on guys, this is good. A different take. That's tough to do.

sachio's picture
sachio
Activity Score 78

Ok, just to clear everything up. Aftonbladet is an evening newspaper known for it's bold breaking stories and shocking photos. The font used is universally recognized in Sweden as Aftonbladet's typeface, as well as the red bar underneath. They don't even have to mention their name in their ad because of its recognizability.

What they're advertising now is their Mobile news service. They're basically saying, come check us out on your mobile. It's just as good as getting the paper! Almost.

I thought it was funny how people were getting frustrated trying to figure this out. Now! Discuss something pertinent!!!

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